Swift Group Privacy Policy

At Swift Group, we’re committed to protecting and respecting your privacy. We will only send you marketing communications by email or other electronic means if you give us your agreement to do so.

This Policy explains when and why we collect personal information about people who visit our website, how we use it, the conditions under which we may disclose it to others, and how we keep it secure.

We may change this Policy from time to time, so please check this page occasionally to ensure you’re happy with any changes. By using our website, you’re agreeing to be bound by this Policy.

Any questions regarding this Policy and our privacy practices should be sent in writing to Swift Group, Dunswell Road, Cottingham, East Yorkshire, HU16 4JX.

Who are we?

Swift Group is the UK’s leading manufacturer of leisure vehicles: caravans; motorhomes; and holiday homes. Swift Group is a registered company established in England and Wales (company number 832994), whose registered office is at Dunswell Road, Cottingham, East Yorkshire, HU16 4JX.

How do we receive your information?

We obtain information about you:

  • when you contact us directly, normally via our website or social media, or our Customer Service teams by phone or email, or to make an enquiry or other request
  • when you use our website or register to receive regular communications
  • from our network of authorised Swift Group dealers or sales agents
  • from our carefully selected business partners who provide products and services under one of our brands e.g. Swift Command
  • occasionally from other third parties who may lawfully pass to us information about you

The personal information we collect might include your name, address, telephone number, email address, IP address, and information regarding what web pages are accessed and when.

How is your information used?

We will use your information for a variety of purposes, including:

  • processing orders that you have submitted
  • providing or managing any information, products or services which you have requested
  • notifying you of changes to our products
  • to help us identify you when you contact us
  • dealing with entries into a competition
  • for general administration purposes
  • to help us improve the quality of our products and services
  • to carry out analysis and customer profiling
  • to send you communications which you have requested and that may be of interest to you. These may include information about marketing activities and promotions of our associated companies goods and services

We may share your information for any of these purposes with:

  • our authorised Swift Group dealers or sales agents
  • our carefully selected business partners who provide products and services under one of our brands
  • our service providers and agents who perform services on our behalf, such as data management firms

We do not share your data with any third parties, with the exception of:

  • when we have been asked to provide information for legal or regulatory purposes
  • when we are progressing existing or future legal proceedings
  • when we are selling one or more of our businesses to someone to whom we may transfer our rights under any customer agreement we have with you

If one of these organisations is outside of the European Economic Area we will take steps to make sure they agree to apply the same level of protection of your information as we are required to apply in the UK.

We review our retention periods for personal information on a regular basis. We are legally required to hold some types of information to fulfil our statutory obligations. We will hold your personal information on our systems for as long as is necessary for the relevant activity, or as long as is set out in any relevant contract you hold with us.

Information we may send to you

We will only send you marketing communications by email or other electronic means if you give us your agreement to do so. For example, we may inform you that when providing your email address you will be indicating your agreement to receive marketing emails. If you give us your agreement and subsequently wish to opt out you can do so by clicking the unsubscribe link which we include on all our marketing emails or you can contact us at any time at the address above.

We may use your information to contact you with news on Swift Group leisure vehicles and other products and services (provided by us, or our carefully selected business partners) which may be of interest to you and occasionally for market research purposes.

We may also share your information to our authorised Swift Group dealers or sales agents, and our other business partners for these purposes.

We, and these other parties, may contact you by post and phone and, if you give us your prior agreement to do so, by email, SMS and other electronic means.

The range of products and services offered by us, our authorised dealers or sales agents or our carefully selected business partners include:

  • Swift Caravans
  • Swift Crossover Camping Vehicles
  • Swift Motorhomes
  • Swift Holiday Homes
  • Airstream (Swift Group is the UK distributor)
  • related products and services e.g. Swift Command
  • other products, including (amongst other things) insurance

You can opt out from receiving marketing communications from us on our vehicles and other products and services by ticking the appropriate box (if providing your information on this website) or at any time by writing to us at the above address.

Please note if you purchase a vehicle from an authorised Swift Group dealer or sales agent or otherwise give your information to an authorised Swift Group dealer or sales agent, you will have a separate relationship with the dealer or sales agent in relation to their use of your data. If you have any queries relating to their use of your data you will need to contact them directly to request how they process and use this information.

For the sale of Swift Group vehicles, any information left with a Swift Group dealer or sales agent during the sales and enquiry process maybe passed on to us. Swift Group Limited will authorise the supply of your data with your chosen dealer or sales agent in order to progress your enquiry or sale.

Who has access to your information?

We will not sell or rent your information to third parties.

We will not share your information with third parties for their marketing purposes.

Third Party Service Providers working on our behalf.

  • We may pass your information to our third party service providers, agents subcontractors and other associated organisations for the purposes of completing tasks and providing services to you on our behalf (for example to send you mailings). However, when we use third party service providers, we disclose only the personal information that is necessary to deliver the service, and we have a contract in place that requires them to keep your information secure and to not use it for their own direct marketing purposes

Third Party Product Providers we work in association with:

  • We work closely with various third party product providers to bring you a range of quality and reliable products and services designed to meet the needs of leisure vehicle owners. When you enquire about or purchase one or more of these products, the relevant third party product provider will use your details to provide you with information and to carry out their obligations arising from any contracts you have entered into with them. In some cases, they will be acting as a data controller of your information and therefore we advise you to read their Privacy Policy. These third party product providers will share your information with us which we will use in accordance with this Privacy Policy.

We may transfer your personal information to a third party as part of a sale of some or all of our business and assets to any third party, or as part of any business restructuring or reorganisation, or if we’re under a duty to disclose or share your personal data in order to comply with any legal obligation or to enforce or apply our terms of use or to protect the rights, property or safety of our supporters and customers. However, we will take steps with the aim of ensuring that your privacy rights continue to be protected.

Your choices

You have a choice about whether or not you wish to receive information from us. If you do not want to receive direct marketing communications from us about our products and services, tick the relevant boxes situated on the form on which we collect your information.

We will not contact you for marketing purposes by email, phone or text message unless you have given your prior consent. We will not contact you for marketing purposes by post if you have indicated that you do not wish to be contacted. You can change your marketing preferences at any time by contacting us at the address above.

How to access and update your information

The accuracy of your information is important to us. We’re working on ways to make it easier for you to review and correct the information we hold about you. In the meantime, if you change email address, or any of the other information we hold is inaccurate or out of date, please email us at: updatedetails@swiftleisure.co.uk, or write to us at the address above.

You have the right to ask for a copy of the information Swift Group holds about you - we may charge £10 for information requests to cover our costs in providing you with details of the information we hold about you.

Security precautions are in place to protect the loss, misuse or alteration of your information

When you give us personal information, we take steps to ensure that it’s treated securely. Non-sensitive details (e.g. your email address) are transmitted normally over the internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems. Where we have given (or where you have chosen) a password which enables you to access certain parts of our websites, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

Profiling

We may analyse your personal information to create a profile of your interests and preferences so we can contact you with information relevant to you. We may make use of additional information about you when it is available from external sources to help us do this effectively.

Use of 'cookies'

Like many other websites, the Swift Group websites use cookies. 'Cookies' are small pieces of information sent by an organisation to your computer and stored on your hard drive to allow that website to recognise you when you visit. They collect statistical data about your browsing actions and patterns. This helps us to improve our website and deliver a better, more personalised service.

It is possible to switch off cookies by setting your browser preferences. For more information on how to switch off cookies on your computer, visit our full cookies policy. Turning off cookies may result in a loss of functionality when using our website.

Links to other websites

Our websites may contain links to websites run by other organisations. This privacy policy only applies to our websites‚ so we encourage you to read the privacy statements on the other websites you visit. We cannot be responsible for the privacy policies and practices of other sites, even if you access them through links from our websites.

In addition, if you linked to our websites from a third party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third party site and recommend that you check the policy of that third party site.

16 or Under

We are concerned to protect the privacy of children aged 16 or under. If you are aged 16 or under‚ please get your parent/guardian's permission beforehand whenever you provide us with personal information.

Transferring your information outside of Europe

As part of the services offered to you through this website, the information which you provide to us may be transferred to countries outside the European Union (“EU”). By way of example, this may happen if any of our servers are from time to time located in a country outside of the EU. These countries may not have similar data protection laws to the UK. By submitting your personal data, you’re agreeing to this transfer, storing or processing. If we transfer your information outside of the EU in this way, we will take steps to ensure that appropriate security measures are taken with the aim of ensuring your privacy rights continue to be protected as outlined in this Policy.

If you use our services while you are outside the EU, your information may be transferred outside the EU in order to provide you with those services.

Review of this Policy

We keep this Policy under regular review. This Policy was last updated in December 2017.

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