Swift Group was the first in the industry to launch a social networking website - Swift Talk - and now, eighteen months on, continues to be the only manufacturer to offer a social networking site of this kind. The UK’s leading manufacturer of caravans, motorhomes and holiday homes are hailing Swift Talk a huge success as the site has grown to over 7,000 members and has been repeatedly named, in a recent survey run by Swift, as one of the reasons why people are choosing to buy Swift products.
Thanks to the dedication of the Swift team that continuously monitor the website, even on Christmas Day, and the valued contributions of Swift Talk members, the site has become a central hub of information for those looking for advice and tips on products as well as a place where members can share their experiences, meet new friends and find information on how to enhance their touring lifestyle.
Packed full of features members are actively encouraged to not only liaise with the Swift Group via the forums, but also interact with each other through publishing their own content, uploading and sharing photos and videos, creating their own groups and even posting blogs for other members to follow.
‘The Swift Talk community has grown from strength to strength and the feedback we have had from members has been fantastic. In the eighteen months since it launched we have learned a great deal about our customers and what they think to our products and we have taken on board their suggestions. It has put us directly in touch with our customer base in a way no other medium is able to offer and has become an integral part of our business. It is something no other manufacturer in this industry is offering to customers at this time.’
‘Due to the hardwork and dedication of the team that monitor the site and the way in which enquiries are handled, customers feel that this has been a positive move by Swift in providing a quality, responsive customer service and it is now even being seen as one of the reasons to buy our products.’ Nick Page, Commercial Director commented.